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Calabria is the region of crystal-clear sea, the Riace Bronzes, history and traditions, spicy food—a mix that conquers everyone. Bysimon gives life to the new Brand I Love Calabria, to evoke its natural and historical beauties.   The most significant examples of the tradition popular are mainly linked to rites religious, to patron saint festivals and historical reenactments, animated by songs and dances and accompanied by the unmistakable sound of traditional instruments such as the bagpipe, tambourine, Calabrian lyre and scarabottole. Calabria is the land of the spiciest chili pepper in Italy. No one can think of Calabria without associating it with the Calabrian chili pepper.  The column with the Doric capital symbolizes the cultural and historical heritage of the territory which at the time was Magna Graecia   These large masks in ceramics, stone or terracotta often monstrous in appearance were hung on doorposts, balconies, windows or inside the house to protect the dwelling. These grotesque depictions were, in fact, attributed magical functions that would have allowed to ward off the evil eye and evil spirits. Their spread concerns several regions of Southern Italy but the most rooted tradition linked to their creation and display near the entrance of houses is precisely connected to Calabrian folklore. Discover the new brand here Follow us on Instagram; If you liked it also read this article

The Bysimon family and its entire team wish you a happy Women's Day, happy March 8th to all of you!  March 8th is a date to remember, an opportunity to embrace the battles that other women have championed. We at Bysimon celebrate women every day. Values such as equal opportunities and inclusion have always been part of our company philosophy. Since 1970 our motto has been "on the side of women for women", our mostly female team takes care and designs geometric lines that highlight the values of the female world.  Our jewelry is made to enhance you, our idea is to give voice to your emotions. Versatility, strength, determination, delicacy, and brightness are just some of the traits that characterize the jewelry of the new collections.  Come discover all the new arrivals and celebrate yourself too with a special gift signed Bysimon!  If you liked this article, also read: https://www.bysimon.it/blogs/news/il-baciamano-laccessorio-per-essere-alla-moda

The countdown to Christmas has begun! December brings with it the magical Christmas atmosphere and the relentless search for gifts.  Have you already chosen your special package? If you still have doubts, we'll take care of it!  We'll let you in on a secret: they say a pinch of luck never hurts. A lucky charm is, in fact, always welcome especially if given on a special occasion like Christmas.   Lucky symbols are often objects we surround ourselves with, that we want to always carry with us, which is why we love wearing jewelry inspired by them.  Discover the collection of the most famous lucky charms in Italy and choose your favorite jewel-amulet!  1. The Lucky Bell It is the lucky charm inspired by the island of Capri and the legend of San Michele. According to this legend, the Capri bell is a symbol of luck and happiness and is given to people who are truly special because, with every chime, every wish comes true. Perfect to wear but also to give as a gift, it's a special present to surprise your loved ones! Discover the different colors and choose your lucky bell. 2. The Lucky Horn The lucky horn, also known as little horn or horn, it is a traditional amulet mainly spread in southern Italy, precisely in Naples. Discover our pendants and horn-shaped jewels and wear the Neapolitan amulet too.    3. The Four-Leaf Clover  It is said that the four-leaf clover brings luck precisely because it is so rare to find in nature. In popular belief, each leaf carries a meaning: hope, faith, luck, and love. So, finding one or receiving it as a gift would be a sign of good omen.    4. The Sicilian Pine Cone or also called Lucky Pine Cone  It is a very precious gift of the Sicilian tradition, which is a pleasure to give, but also to receive. Perhaps not everyone knows, yet this simple object contains many beautiful meanings. The pine cone is, in fact, a symbol of health, luck and... not only, as its symbolic value is recognized in many other civilizations. The Lucky Pumo  Symbol emblem of the Apulian tradition, its name derives from Latin and means fruit, in honor of the cult of the Goddess Pomona, protector of all fruits. Ancient legends tell that the pumo, which represents a bud of the Acanthus flower, is a symbol of prosperity and fertility. Over time it has therefore become an object of good omen, a lucky charm against evil.  6. The Ladybug It is an ancient belief spread in various parts of the world: ladybugs bring luck. A legend associated with the number of black dots (7 precisely) that characterize it and its joyful color, red.    For your Christmas gifts choose an amulet, wear a Bysimon jewel!  If you liked this article, also read:   https://www.bysimon.it/blogs/news/idee-regalo-per-natale

Ferragosto is approaching, do you already know how to celebrate it in the most sparkling way possible? Don't give up your uniqueness! We at Bysimon care about style, simplicity, and the right sparkle. To live unforgettable days with family or in the company of friends, marked by intimate dinners, sparkling aperitifs, and tans with a more chic taste, we have thought of some glamour secrets to share with our most beloved clients!  At the sea, some don't give up on colors, some opt for a more sober style, some embellish themselves without giving up anything. For every style, we have the right solution for you. For the day, what do you think of our must? A bell Amo Capri in pastel colors and patterns specially designed for the places of your heart. When you swim, always remember to protect your jewels: salt water can damage jewelry. Remember to remove your precious bells; it's good to take some precautions before diving into the water (read here how to protect your jewels at the sea). Spritz time! 6:00 PM, music at full volume, jewel sandal, a pareo around the waist and... our jewels to make sure you don't go unnoticed. The San Diego collection with fresh, summery, lively, and sparkling colors is just right for you. A romantic dinner by the sea? The solution is in the Classica collection. Refined, with a touch of regal light and perfect to let yourself be caressed by a magical moment, all to be lived. Discover our collections. Wear your jewel, create original combinations and don't forget to share with us your summer! The Bysimon family, wishing you a happy holiday, reminds you that our offices will be closed 𝐟𝐫𝐨𝐦 𝟖𝐭𝐡 𝐀𝐮𝐠𝐮𝐬𝐭 𝐭𝐨 𝟐𝟗𝐭𝐡 𝐀𝐮𝐠𝐮𝐬𝐭. We will reopen regularly on 𝐌𝐨𝐧𝐝𝐚𝐲, 𝟑𝟎𝐭𝐡 𝐀𝐮𝐠𝐮𝐬𝐭. 𝑻𝒖 𝒄𝒐𝒏𝒕𝒊𝒏𝒖𝒂 𝒂 𝒇𝒂𝒓𝒆 𝒔𝒉𝒐𝒑𝒑𝒊𝒏𝒈...𝒏𝒐𝒊 𝒔𝒖𝒃𝒊𝒕𝒐 𝒕𝒐𝒓𝒏𝒊𝒂𝒎𝒐! Orders placed from August 5th will be processed starting Monday, August 30th. 𝑷𝒆𝒓 𝒎𝒂𝒈𝒈𝒊𝒐𝒓𝒊 𝒊𝒏𝒇𝒐𝒓𝒎𝒂𝒛𝒊𝒐𝒏𝒊 𝒄𝒍𝒊𝒄𝒄𝒂 𝒒𝒖𝒊: https://www.bysimon.it/blogs/news/chiusura-estate-2021

The coolest jewelry of summer 2021! Discover our guide with 10 tips on which jewelry to take on vacation with you this summer.

Discover the spring summer 2021 jewelry trends: the new San Diego collection signed by Bysimon. Rich in colors and made of 925 silver with colored enamels and zirconia awaits you in our store www.bysimon.it

It's Time!  Time lines up moments that never come back. Have you ever stopped in a place, inside an alley, and wished that moment could never end? With us, magic exists, we give you those moments, those same emotions experienced in enchanting places.  How?  We have created for you the new collection TIME The new collection is born from the unmistakable touch of our goldsmiths and the memory of special places. The enchanting lands of Capri and Sicily gave life to our collection of watches. Made with a steel or leather strap, you can choose the model that suits you best. Wear an emotion with timeless charm, choose one of our watches. Passion and the search for beauty merge in all our creations. The folkloric symbols of the most famous islands in Italy form the background of our watches; Majolica and colorful prints characterize the leather strap.  Careful details and crystals embellish the central dial. Perfect for every occasion, choose the model and color you prefer.  Discover all our creations of jewelry in silver inspired by the island of Capri and the island of Sicily: you will find colorful necklaces, bracelets, rings, earrings and many pendants.   If you liked the article, also read:  https://www.bysimon.it/blogs/news/i-love-sicily-new-collection https://www.bysimon.it/blogs/news/la-campanella-portafortuna-di-capri

The Mother's Day is approaching and we at Bysimon we have created a special way to celebrate it. Discover our gift ideas and celebrate your Mom.

Easter is just around the corner. What are you waiting for? Discover our gift ideas and choose the perfect gift for him or for her! The arrival of spring, the season of colors and rebirth, usually corresponds with the arrival of Easter. We are living in a unique time, a time that has revolutionized our priorities and expectations. In this period, the affection of the people we love is the most beautiful priority to live and celebrate.  Seizing the opportunity of a holiday to show affection to loved ones is never a bad idea and will surely be a very appreciated gesture. Have you already thought about what to give to celebrate this Easter from afar? Our jewelry is always the perfect gift to celebrate a special occasion.   Which jewels to give for Easter? Here are our ideas. Ideal gifts for her The spring sun makes you crave something colorful, and our super colorful little bells will surely be a very appreciated gift.  If you want to pair the usual sweet thought, typical of Easter, with something truly unique, here are some suggestions for you:  Gift ideas for special occasions Special offers Our festive little bells are always the right gift to give, especially to celebrate the Easter holiday.   The Sicilian pine cone is the perfect symbol to give for Easter. Did you know that in Sicilian tradition it represents the emblem of health and luck? What are you waiting for?! Come discover our entire collection signed "I love Sicily"   Gifts for Him  Are you separated by distance? A jewel signed iJewel will keep you connected. Nothing expresses the uniqueness of a moment to remember and celebrate like a jewel.   Give your him a promise of love. Surprise your loved one, share your amazement with our gift ideas.  Gift ideas for men It's not Easter without the double surprise from Bysimon!     That's why by purchasing one of our jewels and entering the code PASQUA21, in the coupon section, you will receive a FREE double gift: in addition to a surprise jewel, you will be gifted a charming and elegant Easter egg filled with chocolate eggs.    Silver jewelry, silver rings, lucky bell 

"Not a celebration to honor women." This is the value we have always embraced, the guiding spirit that connects us to women and for whom we have been creating jewelry for 51 years.  We at Bysimon celebrate women every day.  Since 1970 we have been designing and crafting geometric lines that highlight the values of the female world. Our team, mostly female, approaches femininity and the world of women with every fiber of attention. Versatility, strength, determination, delicacy, and brightness: these are some of the defining traits of our collections. Glances of original poetry meet every day to give YOU, woman, the most beautiful smile. March 8 is a date to remember, an opportunity to embrace the battles that other women have championed. The Bysimon family and all its team wish you a happy Women's Day, happy March 8 to all of you!